Lahori has reached a significant financial milestone, reporting an increase of 73 per cent in the revenue generated by operations, to Rs. 540 crore, for the fiscal year ending March 2025. Lahori Jeera, a beverage company that competes fiercely in a market with limited shelf space, has grown quickly and gained significant ground in the fizzy drink segment.
This is an increase of 543 crores from the 312 crores recorded in the last financial year. The growth of the company was driven primarily by its beverage portfolio, which included popular Indian flavours like Lahori Jeera and Lahori Nimboo. Scrap sales, non-operating revenue and interest on fixed deposit accounts accounted for a smaller portion of income.
Profitability remained stable despite the huge surge in revenue. Lahori Jeera’s revenue was Rs. 540 crore in FY25 (up 73%), while profits remained at Rs. 25 crore. According to reports, rising costs and growth weighed heavily on the margins.
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Lahori Jeera’s expenses are increasing proportionally as it scales up its operation. The procurement component accounted for 63 per cent of the total costs, increasing from Rs. 184 crores in FY24 to Rs. 316 crores in FY25. The employee benefit costs rose to Rs 40 billion, and the contractual employee cost increased to Rs 23 billion. Transport costs increased by more than two-thirds to Rs 52 billion, or over 10% of the total. The total expenditure was Rs 499 million, including these operational costs and overheads like rent, advertising and other overheads.
Lahori jeera prioritises its business core fundamentals to maintain sustainable growth rather than spending aggressively on marketing. Focus remains on increasing production capacity, expanding distribution networks and improving retail presence across India. In the past year, it cost Rs 0.9 for every rupee earned. The return on capital was 14 per cent with an EBITDA of 10%. The current assets reported were Rs 117 crores, including Rs 50 crores in bank and cash balances.
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Investor confidence is at the core of Lahori Jeera’s strong performance. Lahori jeera raised $46m in three rounds of funding. Motilal invested 200 crores last year to bring the valuation of the company up to Rs 2,800 crores. Motilal Oswal now holds 7.14 per cent of the company, Verlinvest 19.64 percent and founders 70.76 per cent. Lahori Jeera’s strong fundamentals will allow it to surpass Rs 780 billion in net sales for the current fiscal year.
Lahori Jeera, a rapidly growing Indian beverage brand, was launched by Saurabh Bhutna, Nikhil Doda and Saurabh Bhutna in 2017. The company began as a small manufacturer in Punjab and specialises in jeera-based drinks, which are popular with Indian consumers. Lahori Jeera, today, is one of the leading players in regional beverages, supported by large investors, and is focused on national expansion.
